Jennifer Chambers The Detroit News Published 9:23 PM EDT Oct 16, 2018 Detroit — Riders catching a Lyft across Metro Detroit will be able to round up their fare and donate the change to a foundation that supports students at Detroit’s public school district. The on-demand transportation company is partnering with the Detroit Public Schools Foundation to kick off its first Michigan-based “Round Up & Donate” program. Lyft has raised more than $8 million through its national Round Up & Donate partners since 2017. Starting Tuesday, Lyft passengers within the Metro Detroit market were able to opt-in to round up their ride fare to the nearest dollar in support of the foundation, company officials said. An official announcement about the partnership will be made Tuesday evening at the foundation’s Champions of Education Gala in Detroit. A 60-second video explains the partnership and highlights how the public can donate and support the foundation. Lyft Detroit General Manager Elliot Darvick said Lyft is committed to at least $10,000 in donations to the foundation in the first year of the partnership. For every donation within the first month, Lyft will match with a donation of a school uniform. Darvick said the company has watched Detroit’s resurgence reflected in the growth of Lyft. “Through Round Up & Donate,… Read full this story
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